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A letter from Mark Mamone: Sr. Director, Platform Sales at AppOnboard

Today’s fragmented mobile ecosystem is rapidly evolving as apps & brands battle to capture consumers’ attention. They compete in real time to provide utility and value and generate engagement. As we all know, social media is taking a huge chunk of consumers’ time and attention away from brands. AppOnboard is providing consumers, professional-creatives, non-creatives and…

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Try Now Tuesday: Lucid Sight Uses AppOnboard Studio Software to Create Playable Mobile Experiences, Driving Pre-Release User Excitement for MLB Champions

To help build pre-release engagement for its game, MLB Champions, Lucid Sight partnered with AppOnboard after hearing about AppOnboard Studio, which allows anyone to create playable experiences without writing any code. By using AppOnboard Studio, Lucid Sight was able to create interactive experiences of MLB Champions to show potential users and investors at this year’s Game Developers Conference (GDC) and to upload on the Google Play store as a “Try Now” experience.

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Try Now Tuesday: Big Blue Bubble Creates Instant App for Paid Game, Chaos Reborn: Adventures

When Big Blue Bubble discovered that the Google Play Instant program allows players to try an app or game before committing to the full install/purchase, the company decided to use AppOnboard Studio. AppOnboard Studio allows users to create app experiences quickly and effectively without needing to know how to code.

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Try Now Tuesday: Megu Games Gives Users a Taste of Kingdoms of Solitaire Before Finishing Development by Using AppOnboard Studio and Google Play Instant

Instead of waiting to finish developing its new game, Kingdoms of Solitaire, to begin allowing users to try the gameplay, Megu Games partnered with AppOnboard Studio to help give users a sneak peek at the game and begin garnering pre-registrations on the Google Play Store.

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Try Now Tuesday: Kongregate Creates and Launches Its Instant App with AppOnboard Studio

AppOnboard Studio, a new #nocode toolset that enables the creation of interactive experiences (e.g. instant apps, playable ads, prototype apps & games), proved to be a crucial tool in the development and creation of Kongregate’s instant apps for its hit game, Adventure Capitalist (over 3 million monthly active users! According to Apptopia).

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Try Now Tuesday: Kabam Launches Its “Try Now” Experience for MARVEL Contest of Champions on the Google Play Store via AppOnboard

Kabam decided to partner with AppOnboard to create its MARVEL Contest of Champions instant app because AppOnboard’s platform is able to create instant apps that maintain gameplay quality (even 3D) in lightweight file sizes. By partnering with AppOnboard, Kabam was also able to keep its engineering teams focused on the development of the actual game.

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Try Now Tuesday: Fumb Games Leverages AppOnboard’s Instant App Creation Platform to Quickly Optimize Google Play Instant Apps

Together, Fumb Games and AppOnboard, worked to create a second version of a Google Play Instant app that was shorter and focused more on quick interactions that unlocked special zombies. Not only did the instant app’s completion rate increase, but it saw a nearly 50% increase in install rate (+48%) when compared to the original version.

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Try Now Tuesday: Ocean Reef Life Releases Full Android Version After Validating Platform Interest Through AppOnboard & Google Play Instant (Update)

Last September, we highlighted indie developer (Superheart Studios) on Try Now Tuesday for driving over 10,000 daily pre-registrations on Google Play upon launch. The studio was one of the first to leverage the Google Play Instant program and AppOnboard’s App Store Demos to measure user interest for a game (Ocean Reef Life) before actually building the full version!

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Try Now Tuesday: FoxNext Delivers the 3D, Cinematic Graphics of MARVEL Strike Force on the Google Play Store via App Store Demos

At the end of last month, MARVEL Strike Force, a hit Mobile Squad Based Superhero game from FoxNext, partnered with AppOnboard to enable its “Try Now” button on the Google Play Store. The game has been successful in monetizing its users and recently reached #1 on the Top Grossing chart on Google Play.

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Try Now Tuesday: Mammoth Media Invites Users to Experience Different Stories in its App Store Demo for Micro-Storytelling App, Yarn.

When Google announced its Google Play Instant program as a “faster way to try apps and games,” Mammoth Media viewed it as a way to further bring its user-first experience to its app store optimization efforts. The startup contacted AppOnboard to help enable Yarn’s “Try Now” button on the Google Play Store through AppOnboard’s new product, App Store Demos.

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Try Now Tuesday: Guns of Boom Enables Its 3D Instant App Experience on the Google Play Store

When the Game Insight team heard about Google Play Instant, they were eager to take advantage, allowing potential new users to try Guns of Boom instantly upon landing on the Google Play Store. The company is now leveraging AppOnboard’s App Store Demos to enable its 3D Instant App experience and Google Play Store “Try Now” button.

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